Gretchen is Vice President of Marketing and Product Management at First Insight. Prior to First Insight, she was VP of Marketing at BodyMedia, which was acquired by Jawbone. Gretchen has also held executive product, brand, and channel marketing roles at Kennametal, Philips Respironics, PPG Industries, and Whirlpool. At First Insight, Gretchen is responsible for defining and launching new solution capabilities, strategic exploration of partnerships and new markets, outbound and inbound marketing, and analyst and public relations. She holds a BS in chemical engineering and a BA in psychology from the University of Notre Dame and an MBA from INSEAD in Fontainebleau, France.